post https://backstage.taboola.com/backstage/api/1.0//campaign/reach_estimator
Estimates the reach (total impressions) of a given campaign.
Estimates are based on historical data for similar campaign targeting.
Request object
- A JSON object with the relevant campaign fields.
- The minimal set of fields are:
- For more accurate results, pass additional fields.
Guidelines
- Leaving out the minimal fields (above) will generate an unrealistically broad estimate. (However, the system does not validate for their presence.)
- You can pass all available fields. Fields that do not affect the reach estimate - e.g.
postal_code_targeting
- will simply be ignored.- Note that campaign budget and scheduling do not affect the estimate.
Response object
lower_bound
- estimated lower bound for monthly impressions.Max value =
1000,000,000
upper_bound
- estimated upper bound for monthly impressions.Max value =
1000,000,001
is_budget_depleted
- used for special cases only.(You can ignore this field.)