Name | Modifier & Defaults | Description |
---|---|---|
traffic_allocation_mode | Default: |
During the A/B testing period, the campaign’s items will receive equal opportunity to compete. If an item ranks highly enough for a given opportunity, it will be served.
The A/B test runs until the Once the end date is reached, the (You can also view the start and end dates for the A/B Test via the |
A/B TestingSetting
traffic_allocation_mode
to"EVEN"
will trigger an A/B Test.During the A/B testing period, the campaign’s items will receive equal opportunity to compete. If an item ranks highly enough for a given opportunity, it will be served.
Note: items might not be served equally during this period.
A/B Testing PeriodDefault period: 14 days
Max period allowed: 30 days
Min period allowed: 3 days