Realtime Reports
You can now use the following reports to fetch (near) real-time data:
3rd party tags at the item level
Going forward, the Verification Pixel (aka 3rd Party Pixel) can be set at the campaign or item level.
`campaign_hour_breakdown` - end_date
When using the campaign_hour_breakdown
dimension, always pass a date and time for the reporting interval. (The values passed should reflect the time zone of that account.)
Top Campaign Content - Multiple versions of an item
Overview
`exclude_empty_campaigns` filter
By default, campaign-breakdown dimensions (for the Campaign Summary Report) return all campaigns.
Top Campaign Content - `create_time` column
The Top Campaign Content Report now returns a create_time
column with the date-time that the Item was created.
Video Campaign Summary Report
Going forward, you can use the Video Campaign Summary Report to fetch video campaign metrics.
`user_segment_breakdown` dimension
The user_segment_breakdown
dimension (of the Campaign Summary Report) now includes an id
column.
`contextual_breakdown` dimension
The Campaign Summary Report now supports an contextual_breakdown
dimension.
Contextual Targeting
Contextual Targeting allows advertisers to target users, based on the type of content they are consuming, as they consume it.