Going forward, audience size will reflect the estimated number of users with visible activity in the Taboola network, over the past 30 days. (Previously, it reflected an average, daily amount.)
Effective from Nov 30, the
items endpoint will no longer support GIF thumbnails.
Campaign items now support a description field. This enables advertisers to tell their story more fully, thereby increasing conversion intent.
The Campaign Summary Report now supports a
campaign_hour_breakdown dimension. This provides an hourly breakdown per campaign.
You can now duplicate a campaign and assign it to a different account in your network.
The API now provides a convenience method for fetching all campaigns (across all accounts) in your network.
Campaign and Item reporting now display a campaign learning state. The learning state indicates how well the Taboola algorithm understands your campaign's Items (in order to serve them in the most optimal way).
Effective from Aug 1, the Daily Ad Delivery Model will no longer support an ACCELERATED option.
You can now apply a custom focal point to your Creative image. (This is useful when the automatically selected focal point causes cropping issues). See: Creative Focus
Effective from July 27, the default Daily Ad Delivery Model for a new campaign will be BALANCED (unless the campaign is using a