| Name | Modifier & Defaults | Type | Description |
|---|---|---|---|
| spending_limit_model | Required | String Possible Values: MONTHLY Monthly recurring budget ENTIRE Non-recurring budget NONE No spending limit | Determines if the campaign has: - A monthly recurring budget (automatically reset each month) - An overall spending limit - No spending limit (for eligible accounts only) For more detail, see below. |
Possible values
Use the Dictionary to fetch the up-to-date list of possible values:
resources/campaigns_properties/spending-limit-model
Overview
When defining the spending limit for a given campaign, the following 2 fields work together:
spending_limitspending_limit_model
In general, campaigns have 3 possible spending limit models:
- Monthly
spending_limit= monthly amount the campaign can consume.- Once the budget is depleted, the campaign stops running for this month, and
status= MONTHLY_DEPLETED. - When a new month begins, the campaign's budget is replenished and the campaign starts running again (
status= RUNNING).
- Entire
spending_limit= entire amount that the campaign can consume.- Once the budget is depleted, the campaign stops running, and
status= DEPLETED.
- None
- Indicates that this campaign has no spending limit.
- The
spending_limitfield must be omitted, or set tonull. - You must submit a
daily_cap.
Campaigns with no spending limit are available for eligible accounts only.