|Property/Field_Name||Modifiers and Defaults||Type||Description|
For a list of all publishers on a given admin network, use the publishers endpoint. (Refer to the
For a list of publishers (sites) on which your campaigns have previously run, use the Campaign Summary Report, with the
Must be between values 0.011 - 2.0
(CPC boost must be between -99% and 100%)
0.011 - apply a boost of -99% (Min)
2.0 - apply a boost of +100% (Max)
To apply a boost of -50% for demo-site-1, set its
site-specific bid = 0.8 x 0.5 = 0.4
To apply a new boost of -12.5%, set it's
site-specific bid = 0.8 x 0.875 = 0.7
To apply a new boost of +12.5%, set it's
site-specific bid = 0.8 x 1.125= 0.9
At all times, the campaign-level
- Modifiers are not accumulative. The modifier most recently submitted for that publisher is applied against the campaign-level
- Aside from the min/max values for boost (above), the API also enforces a min/max value for the resulting bid - see Get list of Minimum CPC values.
For each campaign, Taboola Backstage enforces a minimum CPC.
As of July 8, the minimum CPC is also enforced for site-level bids:
The system compares the site-level bid to the allowed minimum and uses the higher of the 2.
This is the bid amount that will be used in auctions, and the value that will be charged for a click.
For more detail, see: Get list of Minimum CPC values
For future extensibility, the field property is called
targetproperty expects a publisher