Install the plugin in WordPress

In your WordPress dashboard:

1. In the sidebar (left), select Plugins > Add Plugin.

2. In the search box provided (top, right) type in "Taboola Pixel":

   As you type, the system automatically filters for matching plugins.

3. Locate the Taboola Pixel plugin and click on Install Now (top, right):

   

4. Once the installation has run, click on Activate (top, right):

   

5. In the sidebar (left), select Taboola Pixel, and follow the instructions below to install the base pixel.

Install the base pixel

Once you have installed the plugin (as described above):

1. In your WordPress dashboard, select Taboola Pixel (left).

2. Click on Connect Realize Account:

   

3. If prompted, log in now. (This step is not required if you are already logged in.)

4. A Connect WordPress App popup appears. Click on Next:

   If the popup does not appear, disable any ad blockers, and reload the page.

4. Select the Realize account that will use to track conversions and click on Connect:

   Tip: to select a different account, begin typing the account name.

5. Click on Install Pixel:

6. Upon installing successfully, a success message displays:

What's next?

Well done - you have successfully installed the Taboola base pixel!

Next, it's time to....

1. Create codeless conversions.
2. Use the Testing Tool to verify that your conversions are working smoothly.