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Post purchase upsell page

If your Shopify store uses a post-purchase upsell page (for an upsell app) additional setup is required to track the upsell purchases.

Create a conversion rule in Realize

  1. Open Realize, and select the account (top, left) that you will use to track conversions.

  2. In the sidebar (left), select Tracking.

  3. Click on + New conversion (far right).

  4. Type in a Conversion Name of your choice - e.g. Upsell Purchase.

    This is a descriptive name for your convenience.

  5. For Conversion Type, select EVENT:

  6. Leave Fixed Value blank (since this value is dynamic).

    For additional guidelines, see the Help Center.

  7. UnderCategory, select Make Purchase.

  8. Edit the Event Name to read upsell_purchase (or similar).

  9. Make sure that the Include in total value and Include in total conversions checkboxes are checked.

  10. (Optional) If desired, tweak the values of the remaining fields.

    For additional guidelines, see the Help Center.

  11. Scroll down to the Event Code section:

    1. (Optional) If relevant, select 1 or more dynamic parameters.

      Note how the code snippet updates accordingly.
      For additional guidelines, see the Help Center.

    2. Mouse over the code snippet and click on COPY TO CLIPBOARD.
  12. Review your chosen settings, and click on Create (bottom, right):

Add 2 pixel code snippets to Shopify

  1. Open your Shopify dashboard.

  2. Select Settings > Checkout.

  3. Scroll down to Post-purchase page section.

  4. Under Additional scripts, paste in the code snippet that you copied above (see the end of the previous section):

  5. Leave the above screen open, and go back to Realize.

  6. In the sidebar (left), select Tracking.

  7. Click on Account Tracking Setup (top, right):

  8. Select Manually as the Setup Method, and click on Continue.

  9. Mouse over the code snippet and click on COPY TO CLIPBOARD.

  10. Go back to Shopify, and paste this code snippet just above the previous one (Under Additional scripts):

  11. Click on Save.