Third-party apps that bypass Shopify checkout

Some third-party apps - e.g. cash on delivery (COD) apps, upsell apps, etc. - bypass Shopify’s standard checkout. As a result, Taboola pixel events are not fired.

In such cases, check if your third-party app provides an option to add event tracking for Taboola.

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The instructions below illustrate the required steps for Releasit COD Form & Up. Use similar steps for other third-party apps that bypass Shopify’s standard checkout.

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Need a hand?

If your third-party app does not provide an option to add event pixels for Taboola - or if you just need a hand - feel free to reach out at [email protected]. We’re here to help!

Releasit COD Form & Upsells

If you use Releasit COD Form & Up, set up event tracking for Taboola directly in the app settings:

1. Open your Shopify dashboard.

2. In the left sidebar, under Apps, select Releasit COD Form > Settings & Integrations:

   

3. Select the Pixels tab. Then click on the Add item button:

   

4. UnderType, select Taboola Tag:

   

5. Under Tag ID, enter your Taboola Account ID. Then click on the confirm ✔ icon (above, right):

   

6. Click Save (at the top of the screen):

   

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Once you have added event tracking for Taboola, the third-party app will submit the start_checkout and make_purchase events.

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Need a hand?

Feel free to reach out at [email protected]. We’re here to help!