Item CTA
You can now apply a CTA to a campaign item. See: Campaign Item CTA
Pixel Lookalike Audiences
Previously, you could target CRM-based Lookalike Audiences only. Going forward, you can also target Lookalike Audiences based on Taboola Pixel. See: Update Lookalike Audience Targeting.
Pause a Campaign Item prior to approval
Customers can now pause a Campaign Item prior to approval. This is useful when you do not want the Item to go live (immediately) upon approval. See: Pausing/unpausing Campaign Items
Fetch third party images using non-English keywords
When designing your creatives, you can now submit non-English keywords to fetch third-party images. See: Get Images From Image Library.
City Targeting
You can now target specific cities, for a given campaign. See: City Targeting.
`by_hour_of_day` dimension - campaign filter
To fetch data by hour, aggregated over a given date range, use the by_hour_of_day
dimension. You can optionally filter on a given campaign.
Browser Targeting
You can now target specific browsers, for a given campaign. See: Browser Targeting.
List of Available Publishers
You can now fetch a list of all publishers available to your account. See: Get all Publishers for Account.
Patch Blocked Publishers at the Account Level
You can now PATCH the list of publishers that are blocked at the account level.
Verification Pixel
Taboola now supports the sending of live campaign data (clicks, impressions and/or viewable impressions) to a 3rd party tracking platform.