Params

Android Classic - Params

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Deprecation Notice

You are viewing the SDK v3 docs. SDK v3 will be deprecated on September 30, 2026.

We recommend upgrading to SDK v4 — the latest and actively maintained version. To get started, follow the SDK v3 → v4 Migration Guide.

This page provides a reference for the various Taboola SDK params.

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During onboarding, Taboola will provide you with the param values for your integration.

If you need to troubleshoot, you can also test with the param values used in our sample app.

Params Cheatsheet

Java param

XML attribute

Description

<publisherId>

taboola:tb_publisher

Your publisher ID, as provided by Taboola - e.g. "<<publisherID>>".

<mode>

taboola:tb_mode

The UI Mode ID of the widget, as provided by Taboola - e.g. "<<mode>>", "thumbnails-feed", etc.

<placementName>

taboola:tb_placement

The placement name, as provided by Taboola - e.g. "<<placementName>>", "stories-prod", etc.

<url>

taboola:tb_url

A fully-qualified, public URL, with the same content as the screen. e.g. "<<pageURL>>".

<pageType>

taboola:tb_page_type

The page type, as provided by Taboola - e.g. "<<pageType>>".

<targetType>

taboola:tb_target_type

The target type, as provided by Taboola - e.g. "<<targetType>>" (default value).


If targetType is not "<<targetType>>", make sure to set it accordingly - e.g.: tblClassicUnit.setTargetType("video").

<placementType>

N/A

The Unit type that the Taboola SDK should return - see below.

TBLClassicListener

N/A

An abstract class for event handing - see: Event Handing.

Possible values for placementType

Value

Type

Description

TBL_PLACEMENT_TYPE.PAGE_MIDDLE

Int

Returns a mid-page Widget.

TBL_PLACEMENT_TYPE.PAGE_BOTTOM

Int

Returns a page bottom Widget.

TBL_PLACEMENT_TYPE.FEED

Int

Returns a Taboola Feed.