Taboola Backstage API

Welcome to Taboola's Backstage API

Welcome to Taboola's Backstage API hub. You'll find comprehensive guides and documentation to help you start working with the Backstage API as quickly as possible, as well as support if you get stuck. Let's jump right in!

Get Started    
improved

Patch Blocked Publishers at the Account Level

Posted by Peter Cimring (at Taboola) 7 months ago

You can now PATCH the list of publishers that are blocked at the account level.

added

Viewability Tags

Posted by Peter Cimring (at Taboola) 7 months ago

Using third-party analytics, you can track your Taboola Ad impressions and see how well they meet desired brand safety and viewability outcomes. See: Viewability Tags.

added

Auto-Publisher Targeting

Posted by Peter Cimring (at Taboola) 8 months ago

Occasionally, SmartBid (aka the AutoBlocker) automatically blocks a publisher that performs poorly, so that it does not impact campaign performance.

added

Item Image Management

Posted by Peter Cimring (at Taboola) 8 months ago

The API now provides utility methods for uploading and managing campaign item images.

added

Campaign Summary Report - Region and DMA Dimensions

Posted by Peter Cimring (at Taboola) 8 months ago

The Campaign Summary Report now supports Region and DMA dimensions.

added

Separate Fields for Region and DMA Targeting

Posted by Peter Cimring (at Taboola) 9 months ago

You can now apply Region and DMA Targeting via new, 'specific' Campaign properties: region_country_targeting and dma_country_targeting.

added

External Brand Safety

Posted by Peter Cimring (at Taboola) 9 months ago

To ensure that your creatives appear alongside content that is right for your brand, you can apply external brand safety to your campaign. See External Brand Safety.

added

Block Publishers at the Account Level

Posted by Peter Cimring (at Taboola) 9 months ago

You can now suppress specific publishers at the account level (i.e. for all campaigns). See: Account Level Blocking.

added

Create a Batch of Campaign Items

Posted by Peter Cimring (at Taboola) 12 months ago

The mass endpoint allows you to create a batch of campaign items - each item with a url, title and thumbnail that you provide.

added

Custom Audience Targeting - Exclude by default

Posted by Peter Cimring (at Taboola) 12 months ago

When creating a new custom audience, you can use the exclude_from_campaigns field to exclude that audience by default from all campaigns.