Taboola Backstage API

Taboola Backstage API

Welcome to the Taboola Backstage API documentation. You'll find comprehensive guides and examples to help you get started with Taboola Backstage API quickly.

Get Started    
added

Duplicate a campaign for a different account

Posted by Peter Cimring (at Taboola) 9 months ago

You can now duplicate a campaign and assign it to a different account in your network.

added

Get all campaigns across a network

Posted by Peter Cimring (at Taboola) 9 months ago

The API now provides a convenience method for fetching all campaigns (across all accounts) in your network.

added

Campaign Learning State

Posted by Peter Cimring (at Taboola) 11 months ago

Campaign and Item reporting now display a campaign learning state. The learning state indicates how well the Taboola algorithm understands your campaign's Items (in order to serve them in the most optimal way).

deprecated

Daily Ad Delivery Model

Posted by Peter Cimring (at Taboola) about a year ago

Effective from Aug 1, the Daily Ad Delivery Model will no longer support an ACCELERATED option.

added

Creative Focus

Posted by Peter Cimring (at Taboola) about a year ago

You can now apply a custom focal point to your Creative image. (This is useful when the automatically selected focal point causes cropping issues). See: Creative Focus

deprecated

Daily Ad Delivery Model

Posted by Peter Cimring (at Taboola) about a year ago

Effective from July 27, the default Daily Ad Delivery Model for a new campaign will be BALANCED (unless the campaign is using a daily_cap).

fixed

`by_hour_of_day` dimension - inclusive end_date

Posted by Peter Cimring (at Taboola) about a year ago

Going forward, use an inclusive end_date for the by_hour_of_day dimension.

improved

Minimum CPC

Posted by Peter Cimring (at Taboola) about a year ago

When updating the campaign-level CPC, a site-level bid might fall below the allowed minimum.

added

Item CTA

Posted by Peter Cimring (at Taboola) about a year ago

You can now apply a CTA to a campaign item. See: Campaign Item CTA

added

Pixel Lookalike Audiences

Posted by Peter Cimring (at Taboola) about a year ago

Previously, you could target CRM-based Lookalike Audiences only. Going forward, you can also target Lookalike Audiences based on Taboola Pixel. See: Update Lookalike Audience Targeting.